Early Warning

Early Warning

Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies

eBook - 2004
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Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action. Such systems let organizations manage risk more effectively and prevent industry dissonance -- when market realities outpace corporate strategies. "Early Warning" reveals how to: * Change strategy to meet new realities* Learn from the mistakes of others via the bookOCOs eye-opening stories* Avoid common tactics like benchmarking and using consultants, which may do more harm than good* Tell executives what they need to know -- not what they want to hearEach chapter ends with a ManagerOCOs Checklist of key points, and the book includes numerous charts, tables, and tools. With strong opinions and wry humor, world-recognized expert Gilad reveals how to anticipate and react to early signs of trouble."
Publisher: New York, NY : American Management Association, [2004], ©2004
ISBN: 9780814427446
Branch Call Number: 658.155 Gi
Description: 1 online resource (xv, 268 pages) : illustrations
Additional Contributors: EBSCOhost (Online service)


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