The WetFeet Insider Guide to Careers in Marketing and Market Research

The WetFeet Insider Guide to Careers in Marketing and Market Research

eBook - 2003
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The WetFeet Insider Guide to Careers in Marketing and Market Research will teach you: The difference between marketing and marcom
What other opportunities exist beyond marketing and brand building for the consumer packaged goods, or the consumer products, industry
What it takes to succeed as a market researcher, brand manager, creative specialist, and more
What kind of lifestyle to expect; what hours you'll be keeping
What money you'll be bringing in as you work your way up the corporate ladder
What the most typical career paths are for marketers
What to do to get noticed and work your connections
More!
Publisher: San Francisco, CA : WetFeet, [2003], ©2003
Edition: 2004 edition
ISBN: 9781582073996
Branch Call Number: 658.8 We
Description: 1 online resource (92 pages)

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