Sensation

Sensation

The New Science of Physical Intelligence

Book - 2014
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"From colors and temperatures to heavy objects and tall people, a whole symphony of external stimuli exerts a constant influence on the way your mind works. Yet these effects have been hidden from you--until now. Drawing on her own work as well as from research across the globe, Dr. Thalma Lobel reveals how shockingly susceptible we are to sensory input from the world around us. An aggressive negotiator can be completely disarmed by holding a warm cup of tea or sitting in a soft chair. Clean smells promote moral behavior, but people are more likely to cheat on a test right after having taken a shower. Red-colored type causes us to fail exams, but red dresses make women sexier and teams wearing red jerseys win more games. We take questionnaires attached to heavy clipboards more seriously and believe people who like sweets to be nicer. Ultimately, the book's message is startling: Though we claim ownership of our decisions, judgments, and values, they derive as much from our outside environment as from inside our minds."-- Provided by publisher.
Publisher: New York : Atria Books, 2014
Edition: First Atria Books hardcover edition
ISBN: 9781451699135
1451699131
1451699131
Branch Call Number: 152.1 Lo
Characteristics: 245 pages ; 24 cm

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godaddyo
May 09, 2015

I'd been hearing this term "physical intelligence" for a while now, and I have to admit I wasn't sure what it meant. Lobel's book clarified how this idea is both new - and old.

In brief (very brief), she explains how outside influences in the physical world may have an unconscious influence on the decisions we make or how one may react to certain situations. We want to believe only rational thought and complex, conscious decisions factor into the choices we make and the way we react to given scenarios. But Lobel presents verifiable, often repeated experiments to demonstrate the influence of "physical intelligence" has in our lives.

Lobels voice is engaging, and she presents the data in a plain spoken manner that keeps the material moving along as well as relating personal experiences regarding the topic. A good read for someone interested in a new area of psychological study who doesn't want to get bogged down in dry recitations of experiments and field tests.

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