Pitch Perfect

Pitch Perfect

Audiobook CD - 2014
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Saying the right thing the right way can make the difference between sealing the deal and losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect--to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language--both verbal and nonverbal. Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan's simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you've left the room.
Publisher: [Ashland, Or.] : Blackstone Audio, Inc. ; New York : Harper Audio, [2014], ℗2014
ISBN: 9781483003047
Branch Call Number: 6.5845 Mc
Characteristics: 7 audio discs (8 hr.) : digital ; 4 3/4 in
Additional Contributors: Bowman, Alisa


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Aug 15, 2017

This isn't so much about TV interviews or presentations, but rather about every possible form of spoken communication, including small talk with strangers, eulogies, what to say (and not say) during an awkward moment, and many others. He gives many pointers for each one and also includes what to avoid, often illustrated with anecdotes. It is extremely highly geared towards the communications customs of the U.S.A., and how they are perceived and portrayed by TV. It is therefore of very limited use. It does very little about how to massage one's own personality and idiolect to more effectively communicate.
It was well read with many of the emphases spot on.


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